The small toy car design is what makes me like it, car lover that I am. But the health conscious individual in it will probably love it for the fact that in addition to being a recepient for smoke and ash, it purifies the air too. It has a carbon filter which pulls out the particulate from the air to reduce the effects of second hand smoke. A small LED in it lights up to show that the air filter is working over time filling its own lungs with the sweet poison. The car ashtray opens up easily to clean. Personally, against smoking that I am, I loved the lungs ashtray that coughed like a real person whenever you put the cigarette in it.