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Toyota Prius : Old wine in new bottle


Posted by Auto Auditor on September 16, 2007 7:57 AM


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Bored of monotony! Then have old wine in a new bottle. This is the strategy Toyota Prius have adopted. It has given facelift to the ‘old boy’ model by changing exteriors but the core engine and specifications are all the same. All these to ensure that car connoisseurs could have best of both the worlds. Its mighty soul ( incomparable features) wrapped into a new stunning new look. But hold it, there is a hidden strategy also behind this redefining process. And that is to keep the competitors far behind in the race.



For ensuring that its looks make a hit, the stable has refreshed the front fascia. Front grills have been redesigned, while a new shape was given to headlights. Earlier, the headlights were quite more visible. To change the looks, the designers have given it angular structures, so that they could have more attractiveness. While the bumper mounted air-intakes have also got some changes, the car’s posterior is the same. It is yet not known when the renewed Prius would hit the trail but taking a glimpse of it, it could be suggested to the competitors to beware.

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