Somehow this does not come as a shock to me. Tasers are slowly but surely gaining popularity. Given that pepper sprays need to be aimed and have to be used up-close ; tasers are much more safer and can be used multiple times too ; it is natural that these devices should be a must have for every woman in her bag. I think the guys would do well to have one as well, after all it could come pretty useful if you were set upon by hoodlums or in a mugging.
The pink taser enjoys the highest popularity at the parties where taser demonstrations are held along with sales. Tasers are banned for civilian use in certain states so it would be wise to check up on the law. But a 50,000 volt defence is certainly no party matter when it comes to safety.